Slow-motion Video – an easy, sexy addition to your Facebook Page

This is nice – pouring wine, melting cheese, a browning and bubbling pizza crust. All done with the slow-motion feature on your new iPhone 6 – just add a little music and you’re done. There are plenty of similar apps that do this for iPhone and Android, but as usual the Apple version brings the feature top-of-mind. You can add it to YouTube or Vimeo, and for extra reach in Facebook, upload it there directly. Drink!

Podcast 99: The Future of Credit Card & Payment Systems for Restaurants & Bars

Many operators have mixed feelings about card payments – we like to offer convenience, but we don’t love the fees charged by banks and card companies. And like many fees, they always seem to be going up! This may be changing, with new payment competitors, and new ways to ensure security.

podcast80In this interview Ken Burgin walks with Paul Wallbank, a digital strategist and writer on technology and business. We discuss the impact of Apple’s new payment system, how Paypal is competing with its own new services, plus the offers from Google and the banks. Will this result in some real competition for a change? It’s just possible that it will – now could be a good time to ask your bank to ‘sharpen their pencil’ and hold back from making long-term agreements. You can read more from Paul Wallbank on his website and on Twitter.

LISTEN to more free podcasts from Profitable Hospitality at the iTunes Store.

Android and Windows phone users, add our RSS Link to your podcast app of choice or find us on the Stitcher app or on SoundCloud.

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Checked your Spam Folder lately? You should…

Some span can be funny – nice to meet you Mr Ray Ban and a ‘hellow dear friend’ from Mrs Florence Walker. I appreciate your interest, Gonzalez Lottl. One Tip for a Tiny Belly sounds tempting, and great to know that the Bank of Bahamas has upgraded my account. BNN Financial has emailed more than 200 times so it must be important. Sigh…

Unfortunately, you DO need to check in your Spam folder/waste pit almost every day, because real messages you need to see from real people get tipped in there by mistake. I use Google Apps and the spam filter is generally excellent, but occasionally good emails are dumped in with the bad. Marking it ‘not spam’ usually fixes it for the future, but it still needs a regular check. So put on the rubber gloves and check now – there may be some genuinely good news.

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Can You Sell Like This and Silence Steve Martin?

I love this scene from Father of the Bride – Steve Martin tells his wife and daughter ‘leave it to me – I’m better at negotiating’. He’s not counting on the formidable Frank, the wedding planner.

Watch the details – the way the surroundings do so much of the selling, plus the picture album with cakes that ‘cost as much as a car’! How do your sales people and sales collateral compare? #justsaying

Podcast 98: Who’s Who in the Entertainment Industry – What Club & Bar Managers Need to Know

From venue bookers to agents, and all types of managers. Producers, promoters, publicists and ‘friends of the band’ – there’s a whole cast of characters behind the singer, comedian or musicians you want performing at your venue.

headphonesRed80In this podcast Ken Burgin talks with Chris Keeble, who has a wealth of experience in the entertainment industry. Chris helps us understand ‘who’s who in the zoo’ and how to get the best results with the least stress. She’s undertaken most of the roles, and also writes shows – there’s no better person to be our guide! You can find Chris online at her website and Linkedin.

Check the Profitable Functions & Entertainment Manager – CD & Manual – all together in one package.

LISTEN to more free podcasts from Profitable Hospitality at the iTunes Store.

Android and Windows phone users, add our RSS Link to your podcast app of choice or find us on the Stitcher app or on SoundCloud.

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Creating More Openness to Improve Productivity [video]

How can we get people more engaged, more productive, and happier at work? Compare the openness and frankness of social media communication, with the stitched-up and closed ways restaurant owners, managers and staff share ideas about business development, problem-solving and change – what a contrast!

In this short, interesting video, Dave Coplin thinks about what could be possible if teams started to really communicate differently. It could be in a private Facebook Group, or on a private project management website like Asana or TeamworkPM – wherever ideas can be shared openly for all the team to see. Exciting, and very different…

Podcast 97: How to Use Facebook Competitions to Grow Sales

A lot has changed for businesses using Facebook – it’s no longer a free ride. Just having people ‘like’ a Facebook Page won’t guarantee that fans will see your news and updates. For that to happen, you need much more compelling content. Competitions are a great way to spark up interest, and have always been a part of hospitality marketing – now you can drive them through Facebook as well.

facebookCircle80In this interview Ken Burgin talks with Nathan Latka, the CEO of Heyo, a company that helps you create Facebook contests, promotions and deals. It’s the service we use at Profitable Hospitality because it’s super-easy to set up and it gets results. Not only can you put attractive, mobile-friendly campaigns together, but you’ll stay on the right side of Facebook’s strict rules about competitions. Nathan explains the 6 elements of a popular promotion, and what type of prizes give the best success rate – sign up for Heyo’s free 7 day trial and give it a spin!

LISTEN to more free podcasts from Profitable Hospitality at the iTunes Store.

Android and Windows phone users, add our RSS Link to your podcast app of choice or find us on the Stitcher app or on SoundCloud.

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Podcast 96: 20 Lessons from Smart Cafe & Restaurant Operators

A change of pace in this interview – Ken Burgin is talking to another industry podcaster, Eric Cacciatore from Restaurant Unstoppable. He’s a young industry gun who’s hungry to find out how new and seasoned operators are handling social media and marketing, staff management, cost control, technology, innovation and competition. It’s no surprise that cacciatore means ‘hunter’ in Italian!

headphonesRed80We covered these topics and more, with Eric sharing from the experience of his interview guests and the ‘knowledge bombs’ they throw his way! I was interviewed by Eric a few months back for his Restaurant Unstoppable Podcast, and now he’s returning the favour for Profitable Hospitality – I hope you enjoy the show!

LISTEN to more free podcasts from Profitable Hospitality at the iTunes Store.

Android and Windows phone users, add our RSS Link to your podcast app of choice or find us on the Stitcher app or on SoundCloud.

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